Franchin Guitars – Italian Craftsmanship, Boutique Soul

Franchin Guitars is a boutique guitar brand hand-built in Italy by master luthier Mattia Franchin. Rooted in tradition and driven by innovation, the brand blends classic vintage aesthetics with modern precision and playability.

Each guitar is carefully crafted using premium tonewoods and high-grade components, with great attention to detail in both tone and finish. The result: instruments that not only look stunning but offer outstanding feel and response.

Franchin’s philosophy is simple — create guitars that inspire, combining vintage soul, modern reliability, and a boutique attitude.

Key Models from Franchin Guitars:

  • Mercury – A vintage-style S-type, available in SSS or HSS configuration. Offered in classic and heavy relic finishes.
  • Mercury X – A more modern take on the S-type, with no pickguard and a sleek, custom look.
  • Mars X – A bold Tele-style model with refined lines and unique finishing, built for tone and style.
  • Custom Shop – Fully personalized builds featuring premium one-piece swamp ash bodies, roasted flame maple necks, Brazilian rosewood fingerboards (CITES certified), and custom hard cases.


Guitar2Amp is proud to be the official Franchin Guitars distributor in Poland.
We offer in-stock models as well as custom orders, tailored to your preferences.
Feel free to visit us, try one out, and discover what boutique Italian tone is all about.